USA | In March 2024, Molson Coors will debut Happy Thursday, a line of alcoholic refresher beverages aimed at younger American consumers. Its name refers to the unofficial start of the weekend. Molson Coors said it created the beverage using insights from a panel of Gen Z consumers.

Brazil | Heineken-owned Kaiser was added to the government's list of companies responsible for labour conditions analogous to slavery, Reuters reported on 6 October.

Brazil | Petropolis’ 5,000 creditors agreed to a recovery plan, which was submitted to the court in September for final approval. In March, the insolvent brewer had filed for what is called a “judicial recovery” – a court-supervised reorganisation – after a massive drop in output and revenue.

USA | The industry personality and publisher of Beer Business Daily, Harry Schuhmacher, fears the damage to Bud Light could be “quasi-permanent” and longtime consumers could be “lost forever”, after the brand has failed to rebound from a boycott.

USA | Sean “Diddy” Combs scored an early win in his legal battle with Diageo. A judge declined Diageo’s request to force the case into arbitration, which would have allowed the company to settle with Mr Combs out of court. The trial will be open to the public. Mr Combs plans to be present in court until the case is closed, according to Bloomberg.

USA | There are not many unionised workplaces among American craft breweries, which makes the move by Elysian’ employees all the more remarkable. In August, 33 workers at Elysian’s Seattle production brewery voted to join Teamsters Local 117.

USA | The Trust appears to believe the owner of Bud Light is poised for a comeback, recently paying USD 95 million to buy 1.7 million shares of AB-InBev.

USA | The controversy around the Bud Light promotion with a transgender activist in April continues to weigh on sales for the brand. If you are waiting for the big Bud Light recovery, you may not want to hold your breath.

USA | So AB-InBev got rid of several craft beer brands which were plunging. But what will Canadian cannabis company Tilray do with them?

USA | The Brewers Association’s Midyear 2023 survey results, which were released on 10 August, show a low single-digit decline of 2 percent in craft beer sales in the past six months. The BA considers this a sign of the craft beer market entering into an era of maturity.