USA | The Brewers Association’s Midyear 2023 survey results, which were released on 10 August, show a low single-digit decline of 2 percent in craft beer sales in the past six months. The BA considers this a sign of the craft beer market entering into an era of maturity.
USA | What can it mean? Mentions of environmental, social and governance (ESG) issues during companies’ earnings calls have declined. Perhaps Bud Light’s partnership with trans influencer Dylan Mulvaney, which sparked boycotts and tanked the beer’s sales, served as a warning to other firms.
The Netherlands | Heineken cut its 2023 profit growth forecast on 31 July after an economic slowdown in Vietnam and unprecedented price hikes squeezed sales volumes, depressing first-half earnings by more than expected.
USA | A host of investors have expressed an interest in buying some or all of San Francisco’s Anchor brewery, following the recent news of its closure after 127 years in business.
USA | The Florida governor and 2024 Republican presidential candidate hopes to use the levers of government to go after a megabrand he has singled out for its supposed “wokeness”: Bud Light. In a letter, which became public on 20 July, Ron DeSantis urged the state’s pension fund manager to explore a lawsuit against Bud Light’s parent company.
USA | AB-InBev announced a corporate restructuring at its US unit Anheuser-Busch (A-B) that will see just under 2 percent of its workforce laid off, the website brewbound.com reported on 26 July. Some 380 jobs could be affected.
USA | The Florida governor and 2024 Republican presidential candidate hopes to use the levers of government to go after a megabrand he has singled out for its supposed “wokeness”: Bud Light. In a letter, which became public on 20 July, Ron DeSantis urges the state’s pension fund manager to explore a lawsuit against Bud Light’s parent company.
USA | Constellation Brands seems to have reaped the benefits of the Bud Light boycott as sales of its Modelo brand boosted results in the most recent quarter, ending 31 May.
USA | Rarely has an effort at rejuvenating a brand gone as spectacularly wrong as when Bud Light’s marketers entered into a partnership with a transgender social-media star, only to fall victim to America’s culture wars. Now it seems all efforts to salvage Bud Light’s reputation are either ridiculed or slammed by the commentariat.
USA | The news comes as a shock: San Francisco’s historic Anchor brewery stopped making beer on 12 July and will close down at the end of July. This means the end to a 127-year run for the California institution that weathered the earthquake of 1906, Prohibition, and several bankruptcies.